Wednesday, October 26, 2011

NFL: "A Crucial Catch"

October is The National Breast Cancer Awareness Month. Around this time people work together to provide information on the disease. But sadly, this month is coming to an end. However, I’d like to highlight how the support of the NFL players made a great impact on my life. The NFL has a campaign called “A Crucial Catch”. Throughout October, NFL games feature players, coaches and referees wearing pink game apparel, on-field pink ribbon stencils, special game balls and pink coins – all to help raise awareness for this important campaign. I appreciate the support and awareness from the athletes. Breast cancer is a cancer that starts in the tissues of the breast. Over the course of a lifetime, 1 in 8 women will be diagnosed with breast cancerUnfortunately, I lost my grandmother to breast cancer earlier this year. It’s not a good feeling being the family that loses someone dear to him or her especially since this disease can move so quickly. That’s why it’s so important to bring awareness and to raise money for this cause. What most people don’t realize is that breast cancer can occur with men too. That is why I admire how the NFL has engaged the players to help bring awareness. They have set a trend with wearing pink gear for the month of October. Even young kids from elementary to high school have mocked them.  The NFL has conducted a breast cancer promotion to benefit the Society’s efforts to save lives and create a world with less breast cancer and more birthdays. The NFL chose the American Cancer Society as the official charity for its October 2009 – 2011 breast cancer efforts, which include awareness activities, cause-related marketing, and an online auction. If you go to you will be able to view all of the activities and ways that you can donate money for breast cancer. Think of it this way, each dollar you donate can be a life that you save. Just because October is coming to an end, doesn’t mean that your support has too.


  1. Great Post Octavia. Bring awareness to the seriousness of cancer is great. I would like to encourage your audience to minimize their risk by educating themselves, testing, and having a through knowledge of their family history.